The Importance of Emphasizing Past Successes

Jerome Barkow writes that his lead essay “is simply not about whether the world is going to hell in a handbasket. It is about how, if we are going to understand our Internetted world, we need to learn more about the evolved mechanisms that, in the past, mediated the transmission/editing of cultural information but whose operation, today, is having unpredictable results and producing disruptive change.”

My apologies if, in my earlier responses, I read too much into Prof. Barkow’s lead essay. That essay did strike me as suggesting that the Internet (1) makes possible personal connections for young people that dilute the influence of older, evolved mechanisms of cultural transmission, and therefore (2) creates a real possibility that that the “good” cultural norms that today make our modern world possible will eventually be overtaken by “bad” cultural norms that will destroy, or at least significantly damage, our civilization.

I do understand that to identify the possibility of a bad outcome is not necessarily to predict that bad outcome. We humans are intelligent creatures who learn – and an important stimulus to learning is a warning about the consequences that will befall us if we refuse to learn.

Further, I fully support Prof. Barkow’s call for “research on our evolved psychology and to take that research into account in our efforts to understand current sociocultural change.” Such research, well and carefully done, cannot help but to improve our knowledge. But I do worry that it will be used to justify inappropriate restrictions on human freedom.

Deirdre McCloskey recently wrote that “[f]or reasons [she doesn’t] understand, people simply love to be told that the sky is falling.” In addition, people seem eager to believe that the sky is indeed falling. Because changes in the modes of cultural transmission will create at least some new modes – and because we can never know for sure just how evolved human psychology will interact with those new modes – we’ll never be able to predict with any precision what will be the effects on culture of new modes of cultural transmission. In every case, even the most careful and brilliant researcher will be able offer only a range of possibilities. This range will almost certainly include some gloomy ones. And while it might also contain some happy possibilities, the gloomy ones will receive disproportionate public and (hence) political attention. Not only, again, do people seem to love to be told that things are getting worse, but those who seek greater political power will have more success if they convince the public that doom looms on the horizon.

Nothing I say here should be interpreted as a plea, or even as a hint, to avoid further research. I do not for a moment believe that scientific research should in any way, shape, or form be stymied or avoided because of its possible political implications. What I say here is, instead, a prediction – namely, that the possibility that the Internet will coarsen or damage culture will be seized upon by the fearful and by the politically opportunistic as sufficient justification for government-imposed restrictions on online activities, as well as on the growth of social media.

To counter such a reaction – and to counter it scientifically, with history and reason – it is appropriate to emphasize that the Internet is not the first technology to disrupt established modes of cultural transmission. It is appropriate to remind readers that today’s fears of the unknown future that is being unlocked by the Internet share much in common with past fears of the unknown future unlocked by the telegraph or the television.

Of course tomorrow can differ significantly and unprecedentedly from yesterday. Indeed, it almost certainly will differ significantly and unprecedentedly. But history teaches us that “unpredictable results and … disruptive change” are nothing new and that, despite their unpredictability and disruptiveness, they have more often than not in modern, liberal society improved rather than worsened humanity’s lot in general and human culture in particular. This history lesson cannot be repeated too often.

Also from This Issue

Lead Essay

  • How the Internet Subverts Cultural Transmission by Jerome H. Barkow

    Jerome H. Barkow describes how cultures perpetuate and improve themselves - and how that process can dramatically break down. He suggests that the Internet is creating the conditions for a potentially disastrous social breakdown: When youth no longer respect and emulate high-status transmitters of culture, cultural knowledge is lost. And when that happens, cultures will dramatically change. With this change many adaptive behaviors may disappear, although we cannot say for sure just what will remain afterward. The dramatic substitution of sports stars and entertainers for local authority figures has been going on for quite some time, and its effects have only accelerated in the age of social media.

Response Essays

  • Like Matt Ridley, I Remain Rationally Optimistic by Donald J. Boudreaux

    Donald J. Boudreaux accepts that social media have been transformative, but he doubts that “unsavory cultural consequences” are on the way. Living standards are the highest they have ever been, and they continue to rise. Material wealth has risen, he thinks, particularly because of rising knowledge - knowledge about the demand for certain products, knowledge about how the physical world works, knowledge about production and distribution techniques, and knowledge about local opportunities. Like other forms of media that have gone before them, social media have allowed us to trade and combine good ideas and bits of useful local knowledge that otherwise might never have been put to use. So while we can’t say for certain that we aren’t undermining the channels of cultural transmission, the future still looks brighter than ever, and fast, cheap communication itself is a big part of why it does.

  • Kanye West, the Internet, and Cultural Evolution by Zeynep Tufekci

    Zeynep Tufekci argues that the Internet is replacing former modes of cultural transmission. But for many of us, it’s not replacing traditional local elders - it’s replacing the homogeneous, carefully produced mass media of the twentieth century. Now, rather than seeing only what the media industry wants us to see, we interact with celebrities in a much more personal, unmediated way. We also have many more of them - not just athletes, actors, and pop stars, but astrophysicists, philosophers, and the creators of YouTube videos can all serve as “celebrities” with fans of their own. On the personal level, although we now migrate more than ever, the Internet allows us to keep in touch with the cultures where we grew up. Social media’s role in cultural transmission is thus exceptionally complex, and it is not simply a matter of replacing static and traditional modes of cultural transmission with new and disruptive ones.

  • In Today’s World, Cultural Stasis Isn’t an Option by Julian Sanchez

    Julian Sanchez argues that the Internet has indeed wrought significant cultural change. But fears of online jihadism have been exaggerated; face-to-face recruitment remains a more potent method, it would appear, than Twitter. Apart from that, American teens nowadays seem remarkably well-behaved, and their online social activities mostly mirror their offline ones. And while some cultural knowledge has been lost, that in part has been the result of technological change rendering some careers obsolete while creating some new ones. It is ultimately unclear why we should be afraid of these new forms of cultural transmission, or the content that they convey.

The Conversation